I’m obsessive about Apple’s AirPower charging mat. Not with what it is — I imply, it’s simply an unreleased wi-fi charger with an Apple brand, who provides a shit? — however with what it represents.

For no matter motive, Apple’s AirPower charging mat has turn into the white whale of the tech world; a seemingly innocuous gadget that has impressed a thousand suppose items and, if the passion is to be believed, one thing many individuals would actually constitution a ship and race across the ocean to get a glimpse of.

You may’ve thought you heard the final of it after it was canceled. However you had been fallacious. Oh, you had been so fallacious.

[Read: OnePlus’ new logo still makes me read ‘one plus ONEPLUS’ — an analysis]

So why is Apple’s AirPower charging mat again within the information?

Due to a tweet. One tweet that not solely induced several news pieces, but in addition this text — one thing your ought to take as a blessing out of your favourite deity. Anyway, let’s take a look on the fateful tweet that kicked all this off:

There you’ve got it individuals: Coils.

On the subject of this rumor’s reliability, Mr. Prosser of Entrance Web page Tech looks like dude and has been correct with some predictions earlier than, so he may nicely be proper. However I’m not right here to debate the potential for Apple’s AirPower charging mat hitting the market.

No, I need to discuss why you, I, and everybody else within the Apple world give a shit.

So why can we care about AirPower?

Ever for the reason that wi-fi charger was introduced, after which forgotten about, after which kinda remembered, after which (nearly) canceled, it’s fulfilled a wierd position within the Apple ecosystem: That of a sultry little tease.

In latest reminiscence, Apple’s by no means introduced something that hasn’t seen the sunshine of day. More often than not, the corporate says it’ll put out a product, after which does.

Aside from the AirPower.

Is that this uncertainty why persons are so intrigued a few wi-fi charger they arrange an internet site to trace it? Is that this why of us are nonetheless enthusiastic about it — though there are already thousands of wireless chargers on Amazon? Or is it simply because it’ll have an Apple brand on it?

I don’t know, I’m not a psychologist. Or your dad.

What I do know is that I don’t actually care concerning the {hardware} side Apple’s AirPower charging mat. However I do care about this ridiculous “will they? received’t they” charade. It’s my model of a cleaning soap opera. Hell, it’s my very own, private Pals.

Does this make me an unbearable, uninteresting, and downright insufferable excuse for a human? Sure, however we already knew that.

So, Apple’s AirPower charging mat: Might you by no means see the sunshine of day. As a substitute, keep in an limitless limbo so I can write numerous articles about you searching for low-cost clicks and a method of placing some order on this chaotic, pandemic-ridden world.


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Revealed March 24, 2020 — 10:27 UTC

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