Nearly a decade and a half after the legendary Bajaj Chetak was believed to have breathed its final, the legendary scooter is reportedly all set to make a comeback on Indian roads. According to Financial Express, Bajaj registered the identify ‘Chetak Stylish Electrical‘ for a brand new scooter way back to in 2017, suggesting it could be the identify of its first-ever electrical bike that’s all set to be launched on Wednesday, October 16.
As per the report, the upcoming scooter might be launched beneath Bajaj’s all-new ‘Urbanite’ model that may supply a collection of electrical autos, beginning with the brand new Chetak. Actually, Bajaj has additionally labored on the nostalgia issue by naming the launch occasion ‘Hamara Kal’ (Our Previous/Future), which is a transparent nod to the corporate’s well-known ‘Hamara Bajaj’ (Our Bajaj) advert marketing campaign which took a lifetime of its personal within the early nineties.
It’s price noting right here that Bajaj’s upcoming electrical scooter has already been noticed a number of instances throughout its check runs in and across the firm’s manufacturing unit close to Pune, however that is the primary time we’re listening to of its identify. In response to FE, the launch occasion on Wednesday might be attended by the Union Minister for Street Transport and Highways, Nitin Gadkari, and the CEO of NITI Aayog, Amitabh Kant.
Experiences recommend that not like the unique Chetak, which was very a lot the frequent man’s two-wheeler of selection, its new-age avatar might be a premium providing, priced near Rs. 1 lakh ($1,500) in a rustic the place conventional mass-market two-wheelers value virtually half as a lot. We don’t know sufficient in regards to the car to know if will probably be in a position to lure patrons at that price-point, however the nostalgic amongst us will, little question, hope for a profitable comeback of the beloved model.
Featured Picture Courtesy: GaadiWaadi